At the same time, ordinary workers mostly like being in the Novant Health team. Such a conclusion can be drawn on the basis of surveys regularly conducted by the company’s management, as well as on the criterion of staff turnover. Wages, career growth and labor guarantees apply to each specialist, which significantly increases the loyalty of employees to the corporation (Tybout & Calkins, 2019). Summing up, it must be emphasized that the structure of the Novant Health organization is successful, as the company develops steadily and takes leadership positions in the controlled territories.

Service Line

A detailed analysis of Novant Health must consider the services provided and the quality criteria that the organization itself defines. Hospitals specialize in trauma, pediatric care, and general therapeutic activities, which defines a niche. Thus, in working with injuries, the organization actively uses the most modern technologies both for diagnosing and for patient care. As for working with children, Novant Health employs child health specialists who have not only medical, but also psychological education (Mayer, 2021). It is important to emphasize that the service sector is not general, but narrow-profile, which reduces the number of competitors, but increases the requirements and expectations in terms of quality. In this regard, Novant Health effectively uses all available resources in such a way as to develop its credibility among patients and customers who become loyal to the company.

It is necessary to analyze what criteria the corporation designates for assessing the quality and effectiveness of the services provided. Managers and doctors themselves are sure that the speed of recovery, the tolerance of the disease and the comfort of the client are key factors for naming the procedure successful (Mayer, 2021). Based on this, the priorities of the organization are also highlighted – high-tech equipment, qualified and kind staff, improvement of institutions (Lawry, 2020). Thus, Novant Health succeeds from all sides in terms of loyalty, which makes it possible to emphasize that the main resource, like corporate advertising, is people. Since 2013, the corporation has received a significant number of awards, which also emphasizes its success and high competitiveness. In addition, management is constantly modifying existing resources, so the closest rivals in the niche are consistently inferior.

Interaction between Leadership and Service Quality

Despite the fact that the quality of services has a high level, and the corporation itself has a credible authority, it is worth noting that this would not have been possible without appropriate leadership decisions. The fact is that the delegation and distribution of responsibilities, the regulation of expenditure items and a friendly atmosphere in the team are the consequences of decisions made by an effective leader. As mentioned above, each hospital has a managing person who oversees and regulates the organizational part of Novant Health. In the meantime, it is important to emphasize that such people are not completely independent and individual, but are connected with the leaders of other clinics (Lawry, 2020). Based on this, leadership in a corporation acquires a rare and non-standard character, namely, a collective one. In other words, leaders make decisions together, building strategies that are potentially effective and trying to put them into practice together.

It is thanks to such a management system that the quality of services does not change from one institution to another, while maintaining autonomy. Firstly, thanks to such a scheme, responsibility is evenly distributed, which reduces the chance of errors, stress and burnout. Secondly, the inspiration of employees, the controllability of all areas and the timely prevention of dangers significantly ensure the high quality of all services (Duffy, 2018). In other words, there is a causal relationship where effective leaders are the cause of a positive attitude of employees, and this, in turn, is the cause of comfort for customers.

Management Strategy

Along with improving the quality of Novant Health services, leadership also provides competent management, which allows the system to run smoothly. When analyzing the corporation, it is noticeable that despite the fact that there is no single order mechanism, hospitals, when working autonomously, cope with all tasks. At the same time, employees note the quality of jobs, the diversity of work and the positive attitude towards themselves on the part of management. Medical and human resources are always in full, and customers do not form a queue or lack of places. It is important to note that all of the above advantages appeared due to the chosen management strategy (Duffy, 2018). It lies in the fact that the compe


Online class and exam help

Struggling with online classes or exams? Get expert help to ace your coursework, assignments, and tests stress-free!